The deeper problem is that anyone at all can be a flyfishing “influencer”. Everybody is engaged in some hustle or angle to pimp out a sport that at its heart thrives on solitude. So whether we eagerly await the next YouTube video of some Virginian jackass euronymphing one of the finest dry fly fisheries in the lower 48 during prime hopper season, listen to the 5th wetflyswing/ destination angler Upper Delaware rehash this year put out by the same guide that will be mean mugging me come May for “crowding him” from 200 yards upriver, slapping somebody’s sticker on our truck that is just as clueless as we are when they ain’t biting, or diving into the latest greatest book about the same stuff Humphreys stole from Harvey who probably stole it from GEM Skues, we’re all contributing to the same problem.
The best way to kill “content” is not to engage with it at all. All huge fly fisherman did was drive this OF model’s viewership numbers up even further. I’d be absolutely flattered if somebody took the time to make an entire video talking s**t on me. If you need me I’ll be on the river, actually fishing, and not videotaping, podcasting or blogging about it 😂.