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From Pittsburgh Tribune Review-
Efforts to convince people who bought multi-year fishing licenses in the past to buy again largely appear to have worked.
Steve Kralik, chief of the Pennsylvania Fish and Boat Commission's bureau of outreach, education and marketing, said the commission sent postcard reminders to 21,837 lapsed multi-year license buyers this year.
As of July 7, 70.7 percent purchased a new license. About 63 percent bought another multi-year tag, while some opted for an annual license and others a senior lifetime license.
The commission is debating whether to do another postcard mailing, executive director John Arway said.
Board member Eric Hussar of Union County, a business owner, said the effort to stay in touch with former customers makes sense.
“It's a part of business. We should do it again next year, the next five years. It's a strategy,” he said.
Overall, licenses sales through the mid-point of this year are running above the long-term average, said Bernie Matscavage, director of the commission's bureau of administration.
STEELHEAD ACCESS
Pennsylvania Fish and Boat Commissioners acquired access to 1,160 feet of Elk Creek in Erie County for $20,000 at their recent meeting. It's located off Elk Creek Road across the stream from Girard Borough Park and will allow anglers to seek steelhead.
Bob Frye is a Tribune-Review staff writer. Reach him at bfrye@tribweb.com or via @bobfryeoutdoors.
Efforts to convince people who bought multi-year fishing licenses in the past to buy again largely appear to have worked.
Steve Kralik, chief of the Pennsylvania Fish and Boat Commission's bureau of outreach, education and marketing, said the commission sent postcard reminders to 21,837 lapsed multi-year license buyers this year.
As of July 7, 70.7 percent purchased a new license. About 63 percent bought another multi-year tag, while some opted for an annual license and others a senior lifetime license.
The commission is debating whether to do another postcard mailing, executive director John Arway said.
Board member Eric Hussar of Union County, a business owner, said the effort to stay in touch with former customers makes sense.
“It's a part of business. We should do it again next year, the next five years. It's a strategy,” he said.
Overall, licenses sales through the mid-point of this year are running above the long-term average, said Bernie Matscavage, director of the commission's bureau of administration.
STEELHEAD ACCESS
Pennsylvania Fish and Boat Commissioners acquired access to 1,160 feet of Elk Creek in Erie County for $20,000 at their recent meeting. It's located off Elk Creek Road across the stream from Girard Borough Park and will allow anglers to seek steelhead.
Bob Frye is a Tribune-Review staff writer. Reach him at bfrye@tribweb.com or via @bobfryeoutdoors.